应用心理学

负面评价恐惧与强迫性购买:物质主义的中介与特质敬畏的调节作用

  • 张正 ,
  • 李雪欣
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  • 辽宁大学商学院,沈阳 110136
张 正,E-mail: lnuzhangz@163.com

收稿日期: 2023-03-28

  网络出版日期: 2023-09-13

基金资助

辽宁省社会科学规划基金项目(L22BGL002)

版权

《心理与行为研究》编辑部, 2023, 版权所有,未经授权,不得转载、摘编本刊文章,不得使用本刊的版式设计。

Fear of Negative Evaluation and Compulsive Buying: Materialism as a Mediator and Dispositional Awe as a Moderator

  • Zheng ZHANG ,
  • Xuexin LI
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  • Business School, Liaoning University, Shenyang 110136

Received date: 2023-03-28

  Online published: 2023-09-13

Copyright

, 2023, Copyright reserved © 2023.

摘要

为考察负面评价恐惧与强迫性购买的关系,物质主义的中介作用及特质敬畏的调节作用,对986名被试进行调查。结果发现:(1)负面评价恐惧正向预测强迫性购买;(2)物质主义在负面评价恐惧与强迫性购买之间起部分中介作用;(3)负面评价恐惧与物质主义、负面评价恐惧与强迫性购买之间的关系,中介模型的直接效应与间接效应均受到特质敬畏的负向调节。结果表明,频繁的敬畏体验将有助于减少高负面评价恐惧者的物质主义和强迫性购买。

本文引用格式

张正 , 李雪欣 . 负面评价恐惧与强迫性购买:物质主义的中介与特质敬畏的调节作用[J]. 心理与行为研究, 2023 , 21(4) : 541 -548 . DOI: 10.12139/j.1672-0628.2023.04.015

Abstract

To examine the relationship between fear of negative evaluation and compulsive buying, the mediating role of materialism, and the moderating role of dispositional awe, 986 respondents were surveyed. Results indicated that: 1) Fear of negative evaluation positively predicted compulsive buying. 2) Materialism partially mediated the relationship between fear of negative evaluation and compulsive buying. 3) Dispositional awe negatively moderated the relationship between fear of negative evaluation and materialism, fear of negative evaluation and compulsive buying, the direct effect, and the indirect effect of the mediation model. Therefore, frequent experiences of awe would help reduce materialism and compulsive buying in people with high fear of negative evaluation.

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