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The Impact of Reference Styles, Emotional Valence, and Personality-Trait Assessment at Different Semantic Levels on Memory
ZHOU Aibao, ZHAO Haiyan, XIA Ruixue, YUAN Yue, JIA Tingting, XIE Pei
2022, 20(2):
145-152.
DOI: 10.12139/j.1672-0628.2022.02.001
To explore the deeply-rooted factors affecting memory, this study employed the paradigm of implicit processing to examine the impact of reference styles, emotional valence, and personality-trait assessment on memory at various semantic levels. The results showed that reference styles, emotional valence, and personality-trait assessment significantly influenced memory. Set in different contexts, a memory advantage regarding self-related personality-trait words and non- personality-trait words emerged during specific stages of recognition processing. Furthermore, the results showed a significant advantage in memory when individuals were exposed to self-related negative words. Nevertheless, the study found no significant interaction among reference styles, emotional valence, and personality-trait assessment. This implies that these factors are independent of each other, while the impact of reference styles on memory is subject to emotional valence and personality-trait assessment.
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